![\"Amazon](\"https:\/\/static.toiimg.com\/thumb\/msid-132856663,imgsize-27318,width-400,height-225,resizemode-4\/jeff-bezos.jpg\")
<\/div>\n<\/div>\n<\/div>\n<\/section>\n<\/div><\/div>\n<\/div>\nAmazon briefly crossed the $3 trillion market-cap threshold on August 3, closing more than 4.5% higher at a record price. But in overnight trading, the shares slipped about 1% after a regulatory filing revealed founder Jeff Bezos plans to sell 15 million shares valued at $4.07 billion. The timing cooled investor enthusiasm just hours after the historic rally. According to a report by Stocktwits, the filling listed August 3 as the approximate sale date. The shares were acquired as founder stock in July 1994 and will be sold under a Rule 10b5-1 trading plan adopted in November 2025. If completed, Bezos\u2019 stake would fall from 884 million shares to 869 million, or about 8.1% of Amazon\u2019s 10.79 billion outstanding shares. His remaining stake would still be worth around $244 billion at current prices.<\/p>\n Rule 10b5-1 is a regulation from the US SEC that lets insiders at public companies set up a plan to sell their shares ahead of time. Under this rule, major shareholders can schedule the sale of a fixed number of shares at a set time, helping them avoid accusations of insider trading. Many company executives use 10b5-1 plans for this reason. The rule was introduced to clarify Rule 10b-5, part of the Securities Exchange Act of 1934, which is the main law used to investigate securities fraud.<\/p>\n Bezos recently sold 25 million shares for $5.7 billion between late June and late July. Since 2002, he has unloaded about $50 billion in Amazon stock, often directing proceeds toward Blue Origin and AI ventures through Bezos Expeditions. Blue Origin is rebuilding its Cape Canaveral launchpad after a rocket explosion and is reportedly seeking $10 billion in outside funding at a $130 billion valuation.As revealed in a regulatory filing, the former CEO plans to sell up to 25m shares through trading plan “intended to satisfy Rule 10b5-1(c)” that ends on May 29, 2026. Bezos has previously sold $13.4bn of Amazon stock in 2024. With the planned sell off revealed in the regulatory filing, he will now own less than 9% of the e-commerce business. Despite this, Bezos’ remaining shares are worth about $170 billion in the $2 trillion company.<\/p>\n The filing followed Amazon\u2019s Q2 earnings beat, which reignited investor enthusiasm. Revenue rose 20% to $200.61 billion, operating income jumped 43% to $27.5 billion, and AWS revenue surged 36.7% to $42.2 billion, its strongest growth since 2021. AWS generated $16.6 billion in operating income, accounting for 61% of companywide profits.<\/div>\n Amazon briefly crossed the $3 trillion market-cap threshold on August 3, closing more than 4.5% higher at a record price. But in overnight trading, the shares slipped about 1% after a regulatory filing revealed founder Jeff Bezos plans to sell 15 million shares valued at $4.07 billion. The timing cooled investor enthusiasm just hours after […]<\/p>\n","protected":false},"author":1,"featured_media":8536,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[31],"tags":[],"class_list":["post-8535","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-31"],"magazineBlocksPostFeaturedMedia":{"thumbnail":"https:\/\/koshalsambada.in\/wp-content\/uploads\/2026\/08\/jeff-bezos.jpg","medium":"https:\/\/koshalsambada.in\/wp-content\/uploads\/2026\/08\/jeff-bezos.jpg","medium_large":"https:\/\/koshalsambada.in\/wp-content\/uploads\/2026\/08\/jeff-bezos.jpg","large":"https:\/\/koshalsambada.in\/wp-content\/uploads\/2026\/08\/jeff-bezos.jpg","1536x1536":"https:\/\/koshalsambada.in\/wp-content\/uploads\/2026\/08\/jeff-bezos.jpg","2048x2048":"https:\/\/koshalsambada.in\/wp-content\/uploads\/2026\/08\/jeff-bezos.jpg","blogsy-small":"https:\/\/koshalsambada.in\/wp-content\/uploads\/2026\/08\/jeff-bezos.jpg","blogsy-small-tall":"https:\/\/koshalsambada.in\/wp-content\/uploads\/2026\/08\/jeff-bezos.jpg","blogsy-small-square":"https:\/\/koshalsambada.in\/wp-content\/uploads\/2026\/08\/jeff-bezos.jpg","blogsy-small-masonry":"https:\/\/koshalsambada.in\/wp-content\/uploads\/2026\/08\/jeff-bezos.jpg","blogsy-medium":"https:\/\/koshalsambada.in\/wp-content\/uploads\/2026\/08\/jeff-bezos.jpg","blogsy-medium-masonry":"https:\/\/koshalsambada.in\/wp-content\/uploads\/2026\/08\/jeff-bezos.jpg","blogsy-large":"https:\/\/koshalsambada.in\/wp-content\/uploads\/2026\/08\/jeff-bezos.jpg","blogsy-wide":"https:\/\/koshalsambada.in\/wp-content\/uploads\/2026\/08\/jeff-bezos.jpg"},"magazineBlocksPostAuthor":{"name":"admin","avatar":"https:\/\/secure.gravatar.com\/avatar\/8709732a479614e7a8aa24d3eb1b239f30dc6d90c61464ed495001e7a469d856?s=96&d=mm&r=g"},"magazineBlocksPostCommentsNumber":"0","magazineBlocksPostExcerpt":"Amazon briefly crossed the $3 trillion market-cap threshold on August 3, closing more than 4.5% higher at a record price. But in overnight trading, the shares slipped about 1% after a regulatory filing revealed founder Jeff Bezos plans to sell 15 million shares valued at $4.07 billion. The timing cooled investor enthusiasm just hours after […]","magazineBlocksPostCategories":["\u0b26\u0b47\u0b36 \u0b2c\u0b3f\u0b26\u0b47\u0b36"],"magazineBlocksPostViewCount":1,"magazineBlocksPostReadTime":3,"magazine_blocks_featured_image_url":{"full":["https:\/\/koshalsambada.in\/wp-content\/uploads\/2026\/08\/jeff-bezos.jpg",400,225,false],"medium":["https:\/\/koshalsambada.in\/wp-content\/uploads\/2026\/08\/jeff-bezos.jpg",300,169,false],"thumbnail":["https:\/\/koshalsambada.in\/wp-content\/uploads\/2026\/08\/jeff-bezos.jpg",150,84,false]},"magazine_blocks_author":{"display_name":"admin","author_link":"https:\/\/koshalsambada.in\/author\/admin"},"magazine_blocks_comment":0,"magazine_blocks_author_image":"https:\/\/secure.gravatar.com\/avatar\/8709732a479614e7a8aa24d3eb1b239f30dc6d90c61464ed495001e7a469d856?s=96&d=mm&r=g","magazine_blocks_category":"\u0b26\u0b47\u0b36 \u0b2c\u0b3f\u0b26\u0b47\u0b36<\/a>","_links":{"self":[{"href":"https:\/\/koshalsambada.in\/index.php?rest_route=\/wp\/v2\/posts\/8535","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/koshalsambada.in\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/koshalsambada.in\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/koshalsambada.in\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/koshalsambada.in\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=8535"}],"version-history":[{"count":0,"href":"https:\/\/koshalsambada.in\/index.php?rest_route=\/wp\/v2\/posts\/8535\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/koshalsambada.in\/index.php?rest_route=\/wp\/v2\/media\/8536"}],"wp:attachment":[{"href":"https:\/\/koshalsambada.in\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=8535"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/koshalsambada.in\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=8535"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/koshalsambada.in\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=8535"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}What is 10b5-1 trading plan under which Amazon founder Jeff Bezos sold shares<\/h2>\n<\/p>\n
Previous sales and investments made by Jeff Bezos<\/h2>\n<\/p>\n
Amazon reports second-quarter earnings
<\/h2>\n<\/p>\n
\n
Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"