![\"Jeff](\"https:\/\/static.toiimg.com\/thumb\/msid-133081936,imgsize-471229,width-400,height-225,resizemode-4\/jeff-bezos.jpg\")
<\/div>\n<\/div>\n<\/div>\n<\/section>\n<\/div><\/div>\n<\/div>\nJeff Bezos<\/a> has just been handed the one milestone most founders would frame and hang on a wall, and his response was to wave it off. Speaking to Fortune from the original door-slab desk he built in his Bellevue garage in 1995, now sitting in his Washington, D.C., study, the Amazon<\/a> founder said bigness was never the objective. \u201cI don\u2019t want us to take pride in being big,\u201d he said, adding that the pride should sit with serving customers, and that growth follows from doing that well. The comment lands as Amazon takes the No. 1 spot on Fortune\u2019s Global 500, making it the largest company in the world by revenue and ending Walmart\u2019s decade-plus run at the top. Bezos told Fortune the outcome was not a complete surprise, which is a very Bezos way of saying he had done the math. Amazon is now valued at about $2.6 trillion and is widely expected to become the first company to cross $1 trillion in annual revenue.<\/p>\n The scale is easier to feel than to picture. Amazon reportedly delivers as many packages as the U.S. Postal Service, AWS underpins roughly a third of the internet, and Prime has swollen into a 200-million-subscriber habit. Bezos used the phrase \u201ccustomer obsession\u201d ten times during the Fortune conversation, which tells you how much of the company\u2019s operating logic still runs through it. A lot of companies claim to be customer-obsessed, he said, when they are really competitor-obsessed.<\/p>\n The bigger story is where the money is going. Amazon spent $131 billion on capital expenditure in 2025 and expects to spend around $200 billion in 2026, most of it on AWS and generative AI. Bezos said the chips business is lining up to become Amazon\u2019s next durable pillar, alongside Marketplace, Prime and AWS, and confirmed that Trainium4 arrives next year. Amazon has also committed up to $25 billion to Anthropic, which will buy more than $100 billion of its cloud services in return.There is evidence the bet is working. Jassy said on the first-quarter earnings call that AWS\u2019s AI revenue run rate passed $15 billion in three years, roughly 260 times what AWS itself was doing at the same age.<\/p>\n Not everyone is applauding. The FTC and 17 states sued Amazon in 2023 over alleged anticompetitive conduct, with trial expected in 2027, and the company has cut nearly 30,000 corporate roles in the past year. Bezos named the real threat himself: stop obsessing over customers, stop inventing, start making short-term trades, and Amazon could coast for a while before losing.<\/div>\n Jeff Bezos has just been handed the one milestone most founders would frame and hang on a wall, and his response was to wave it off. Speaking to Fortune from the original door-slab desk he built in his Bellevue garage in 1995, now sitting in his Washington, D.C., study, the Amazon founder said bigness was […]<\/p>\n","protected":false},"author":1,"featured_media":10627,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[31],"tags":[],"class_list":["post-10626","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-31"],"magazineBlocksPostFeaturedMedia":{"thumbnail":"https:\/\/koshalsambada.in\/wp-content\/uploads\/2026\/08\/1786339881_jeff-bezos.jpg","medium":"https:\/\/koshalsambada.in\/wp-content\/uploads\/2026\/08\/1786339881_jeff-bezos.jpg","medium_large":"https:\/\/koshalsambada.in\/wp-content\/uploads\/2026\/08\/1786339881_jeff-bezos.jpg","large":"https:\/\/koshalsambada.in\/wp-content\/uploads\/2026\/08\/1786339881_jeff-bezos.jpg","1536x1536":"https:\/\/koshalsambada.in\/wp-content\/uploads\/2026\/08\/1786339881_jeff-bezos.jpg","2048x2048":"https:\/\/koshalsambada.in\/wp-content\/uploads\/2026\/08\/1786339881_jeff-bezos.jpg","blogsy-small":"https:\/\/koshalsambada.in\/wp-content\/uploads\/2026\/08\/1786339881_jeff-bezos.jpg","blogsy-small-tall":"https:\/\/koshalsambada.in\/wp-content\/uploads\/2026\/08\/1786339881_jeff-bezos.jpg","blogsy-small-square":"https:\/\/koshalsambada.in\/wp-content\/uploads\/2026\/08\/1786339881_jeff-bezos.jpg","blogsy-small-masonry":"https:\/\/koshalsambada.in\/wp-content\/uploads\/2026\/08\/1786339881_jeff-bezos.jpg","blogsy-medium":"https:\/\/koshalsambada.in\/wp-content\/uploads\/2026\/08\/1786339881_jeff-bezos.jpg","blogsy-medium-masonry":"https:\/\/koshalsambada.in\/wp-content\/uploads\/2026\/08\/1786339881_jeff-bezos.jpg","blogsy-large":"https:\/\/koshalsambada.in\/wp-content\/uploads\/2026\/08\/1786339881_jeff-bezos.jpg","blogsy-wide":"https:\/\/koshalsambada.in\/wp-content\/uploads\/2026\/08\/1786339881_jeff-bezos.jpg"},"magazineBlocksPostAuthor":{"name":"admin","avatar":"https:\/\/secure.gravatar.com\/avatar\/8709732a479614e7a8aa24d3eb1b239f30dc6d90c61464ed495001e7a469d856?s=96&d=mm&r=g"},"magazineBlocksPostCommentsNumber":"0","magazineBlocksPostExcerpt":"Jeff Bezos has just been handed the one milestone most founders would frame and hang on a wall, and his response was to wave it off. Speaking to Fortune from the original door-slab desk he built in his Bellevue garage in 1995, now sitting in his Washington, D.C., study, the Amazon founder said bigness was […]","magazineBlocksPostCategories":["\u0b26\u0b47\u0b36 \u0b2c\u0b3f\u0b26\u0b47\u0b36"],"magazineBlocksPostViewCount":1,"magazineBlocksPostReadTime":3,"magazine_blocks_featured_image_url":{"full":["https:\/\/koshalsambada.in\/wp-content\/uploads\/2026\/08\/1786339881_jeff-bezos.jpg",400,225,false],"medium":["https:\/\/koshalsambada.in\/wp-content\/uploads\/2026\/08\/1786339881_jeff-bezos.jpg",300,169,false],"thumbnail":["https:\/\/koshalsambada.in\/wp-content\/uploads\/2026\/08\/1786339881_jeff-bezos.jpg",150,84,false]},"magazine_blocks_author":{"display_name":"admin","author_link":"https:\/\/koshalsambada.in\/author\/admin"},"magazine_blocks_comment":0,"magazine_blocks_author_image":"https:\/\/secure.gravatar.com\/avatar\/8709732a479614e7a8aa24d3eb1b239f30dc6d90c61464ed495001e7a469d856?s=96&d=mm&r=g","magazine_blocks_category":"\u0b26\u0b47\u0b36 \u0b2c\u0b3f\u0b26\u0b47\u0b36<\/a>","_links":{"self":[{"href":"https:\/\/koshalsambada.in\/index.php?rest_route=\/wp\/v2\/posts\/10626","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/koshalsambada.in\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/koshalsambada.in\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/koshalsambada.in\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/koshalsambada.in\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=10626"}],"version-history":[{"count":0,"href":"https:\/\/koshalsambada.in\/index.php?rest_route=\/wp\/v2\/posts\/10626\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/koshalsambada.in\/index.php?rest_route=\/wp\/v2\/media\/10627"}],"wp:attachment":[{"href":"https:\/\/koshalsambada.in\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=10626"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/koshalsambada.in\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=10626"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/koshalsambada.in\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=10626"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}Amazon tops the
Amazon AI capex hits $200 billion as Bezos calls silicon the next pillar<\/h2>\n<\/p>\n
FTC lawsuit, 30,000 job cuts and the risks to Amazon\u2019s
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